Sponsor approval desk

Package the decision before any external action.

Approval packet for turning a qualified Winchester sponsor enquiry into a the editor-reviewable booking decision.

No outreach, payment collection, public post, subscriber email, inventory hold or Stripe checkout is triggered by this pack.

Status

Current operating state

Pack status

static_prep_only

Updated

2026-06-16

Live actions

Blocked until the editor approves the named sponsor, package, dates, copy and price.

Approval gates

Evidence required before the editor review

operator

Package and dates

Required evidence

  • Requested package slug matches sponsor inventory.
  • Requested dates avoid existing manual holds and editorial conflicts.
  • Advertiser serves at least one named Winchester coverage area.

Decision rule

Hold if dates, package or local fit are unclear.

editor

Copy and claims

Required evidence

  • Headline, body, CTA and plain-text fallback meet creative limits.
  • Landing page matches the offer and is public.
  • Property, finance, medical, education, employment, prize or scarcity claims are flagged.

Decision rule

Reject or rewrite before the editor sees it if the copy cannot be verified.

commercial

Payment and tagging

Required evidence

  • Stripe lookup key is still placeholder-only and not exposed publicly.
  • Buttondown sponsor tag is mapped but not scheduled.
  • UTM route and post-send reporting fields use only verified evidence.

Decision rule

Do not enable payment or Buttondown scheduling until the approval response is explicit.

Editorial

Final approval

Required evidence

  • Specific advertiser, package, dates, copy and price are listed in one approval note.
  • External actions requested are explicit: outreach, invoice/payment link, inventory reservation or scheduling.
  • Any regulated or sensitive claims have been removed or marked for specialist review.

Decision rule

Only the named approved actions may proceed.

Paste-ready note

One approval request, no ambiguity

Advertiser:
Coverage fit:
Package slug:
Requested dates:
Price:
Landing page:
Headline:
Body:
CTA:
Compliance risks:
Requested external action:
Operator recommendation:

Hard stops

Still blocked until explicit approval

Blocked action

Sending sponsor outreach or follow-up from the editor's accounts.

Blocked action

Creating or sharing Stripe checkout links or invoices.

Blocked action

Reserving a newsletter slot or promising exclusivity.

Blocked action

Scheduling sponsor copy in Buttondown.

Blocked action

Publishing public sponsor posts, case studies or performance claims.